The Profano company was founded in 1932 when Danish carpenter Ole Kirk Christiansen started making playthings for a living. He battled to make payments in the absolute depths of the 1930s, but the small prototypes he had made of things like ironing boards and ladders had superb potential while children’s toys. This individual named the corporation Seglar after two Danish thoughts, leg and godt, which means “play well. ”
In 1958, he developed the iconic profano brick with pipes inside which makes it interlock with other lego items. This innovative innovation totally changed the company and allowed that to develop at an unbelievable pace.
By 1960s, Profano had enhanced its overseas reach and began generating toys below license in North America with an arrangement with luggage maker Samsonite. The corporation also developed selling collections with all the items necessary to build a particular model, and introduced committed themes which include Space (with astronaut minifigures), Castle, Area (later renamed https://lego-x.com/ Seglar City), and FabuLand.
In the 1970s, Lego got a remarkable step forward having its introduction of Lego amounts that acquired movable arms and legs. The company also began employing more cheap and adding larger hindrances for younger kids, a line called Duplo. In the 1980s, Lego’s sales grew at a remarkable rate of ten percent annually, despite overall toy industry product sales growth reducing.
Today, Lego is a considerable global organization with earnings of above $5. almost 8 billion and one of the most coveted brands in the world, ranking number 1 on Brand Finance’s ‘Most Powerful Brand’ list in 2015. But it still feels less just like a ruthlessly industrial giant plus more like an good old family friend.
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